In this discussion with Ryan Brock, Chief Strategy Officer at DemandJump and author of Pillar-Based Marketing, he shares his unique journey from fiction writer to marketing expert. He dives into pillar-based SEO, explaining how it revolutionizes content strategy for better search rankings. Ryan contrasts traditional methods with this more effective approach, emphasizing quicker results. He also highlights the advantages of organic marketing, urging businesses to engage authentically with their audience for lasting success.
33:48
forum Ask episode
web_stories AI Snips
view_agenda Chapters
menu_book Books
auto_awesome Transcript
info_circle Episode notes
question_answer ANECDOTE
Fiction to Marketing Agency Journey
Ryan Brock transitioned from fiction writing to business writing to make a living and support his family.
He found his fiction background valuable for storytelling in marketing and building a content agency.
insights INSIGHT
Pillar-Based Marketing Boosts SEO
Organic search traffic is the highest quality traffic because people are actively seeking solutions.
Pillar-based marketing creates a network of content aligned with user search behaviors to improve rankings rapidly.
volunteer_activism ADVICE
Publish Pillar Content Fast
To see SEO results fast, publish a batch of pillar content all at once rather than incrementally.
This approach can produce page one rankings in days instead of the months traditional SEO requires.
Get the Snipd Podcast app to discover more snips from this episode
A framework that his company has developed to help businesses improve their search engine rankings and attract more organic traffic.
Ryan Brock
Tof Day
Pillar-based marketing is a content strategy and SEO technique focused on creating comprehensive, interconnected content hubs. It involves building a central 'pillar' page that covers a broad topic, supported by related 'cluster' content that delves into specific subtopics. This approach helps search engines understand the website's authority and relevance on the subject. By creating a network of internal links between the pillar page and cluster content, businesses can improve user experience and SEO performance. It facilitates better organization of content, increases organic traffic, and establishes the website as a valuable resource. Pillar-based marketing enhances overall SEO, driving more qualified leads and improving online visibility.
In this episode, we sit down with Ryan Brock, the CSO of Demand Jump, a cutting-edge marketing platform that uses content marketing to drive SEO strategy. Ryan discusses the concept of pillar-based SEO, a framework that his company has developed to help businesses improve their search engine rankings and attract more organic traffic.
Ryan Brock
Demand Jump
(219) 688-4973
email@demandjump.com
https://www.demandjump.com/
Valorous Circle:
https://valorouscircle.com/linktree/
Valorous Circle 2922 Fuller Ave. NE, Suite 103 Grand Rapids, MI 49505
616-929-0790
leapahead@valorouscircle.com
▶️ABOUT ME: Unlock the Power of AI for Your Business Success!
I’m Jonathan Mast, an international speaker on AI and AI prompting. With over 25 years in digital marketing, I’m bringing you the latest AI strategies to help entrepreneurs and marketers like YOU become the "Go-To Expert" in your field.
🔥 On this channel, you'll learn:
• How to use tools like ChatGPT, Claude, Midjourney, Meta.ai, and more • AI prompting techniques for business growth • Real-world applications of AI in marketing and business Don't miss out on the AI revolution—subscribe now for daily, cutting-edge insights and join a community of forward-thinking professionals! _________________________________________________________________________________________________ ▶️RESOURCES: - AI Links And Platforms: https://jonathanmast.com/linktree - AI Prompting Community On Facebook (370,000+ members) https://www.facebook.com/groups/aipromptsforentrepreneurs - Subscribe To My Main Channel: https://www.youtube.com/@jonathanmast_withai
DISCLAIMER: This video is for educational purposes only. White Beard Strategies LLC provides AI training and information, but we cannot guarantee specific results or earnings from implementing these techniques. Results vary based on numerous factors including experience, work ethic, and market conditions. AI tools and platforms change frequently; what works today may need adaptation tomorrow. Training materials are proprietary and protected by copyright. For questions, contact support@whitebeardstrategies.com. Full disclaimer: https://whitebeardstrategies.com/earnings-products-disclaimer/
91 Day AI Transformation Podcast 