Work Less, Earn More

Ep 191: How to Launch with NO Audience (with Jenna Colavito)

Nov 2, 2023

Jenna Colavito interviews Gillian about launching an online course with no audience. They discuss strategies for building an audience from scratch, maximizing success with limited reach, and using passion to drive the project. They also explore the importance of a beta launch, providing quality in an online course, finding balance, offering free samples, and engaging with listeners.

47:30

Creator website

Episode guests

Jenna Colavito

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Episode notes

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Quick takeaways

Launch an online course successfully with limited audience by beta launching to different groups and focusing on customer feedback.

Measure success of a beta launch by validating product demand through at least three sales.

Leverage testimonials from initial customers to build trust, network, and create a strong content marketing strategy.

Deep dives

The importance of getting the most out of every hour as an entrepreneur

Entrepreneurs strive for freedom and control, but the reality doesn't always align with the desired lifestyle. Gillian Perkins shares strategies to maximize productivity and work less while earning more.

Introduction

3min

Launching a Product with No Audience

22min

Launching Online Courses Successfully with Validate

2min

The Importance of a Beta Launch and Providing Quality in an Online Course

7min

Finding Balance and Overcoming Imposter Syndrome

4min

The Power of Free Samples and Resources

8min

Willingness to Discuss and Learn, Request for Engagement

2min

In today's episode, Gillian is being interviewed by Validate member Jenna Colavito. Jenna is on a mission to create an online course that imparts essential adult life skills. However, the challenge she faces is launching this course to an audience that barely extends beyond her close-knit circle of friends and family.

In the world of online education and content creation, building an audience from scratch can be a daunting task. If you've ever found yourself in Jenna's shoes, grappling with the "no audience" dilemma, then this is the episode you won't want to miss. Join Jenna and Gillian as they delve into an insightful conversation, exploring strategies and tactics to help you not only survive but thrive in the world of online course creation, even when your reach feels limited.

Listen to the full episode to hear:

Proven strategies for audience-building and launching from the ground up
Unlocking the secrets to maximizing your success, even with limited reach
Tapping into the potent force of your passion to drive your project forward
Crafting a blueprint for creating a lasting impact with your wealth of valuable knowledge

FREE Resources to Grow Your Online Business: