Total Retail Talks

IPSY Drives Sales by Curating On-Trend Beauty Experiences

May 27, 2024
Learn how IPSY revolutionizes the beauty market by connecting brands, creators, and consumers through subscription memberships like Glambag and BoxyCharm. Explore the career journey of BoxyCharm's Chief Merchandising Officer and how IPSY differentiates itself with unique products and tailored content. Discover the strategic curation process at IPSY and their emphasis on delivering value through curated beauty products.
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