Changing Minds with Owen Fitzpatrick
Interview with Robbie Crabtree on Competitive Storytelling
Aug 21, 2023
Robbie Crabtree, a former trial lawyer turned startup consultant and master of competitive storytelling, explores the power of storytelling in engaging the jury and conveying emotion as a prosecutor. He also discusses using storytelling to inspire investors and achieve desired outcomes as an entrepreneur. The episode touches on the impact of storytelling on influence, persuasion, and leadership, the qualities of great storytellers, and personal experiences with dream jobs. Definitely worth a listen!
46:05
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Quick takeaways
- Storytelling requires the mastery of foundational skills such as authenticity and expressivity to create a powerful emotional impact.
- To build a compelling vision story, one must envision the biggest, boldest future, tie in past experiences, and create a sense of conviction in the listener.
Deep dives
The Power of Storytelling in Building Connections
Storytelling is an art form that allows us to connect with others by transferring emotion. A great storyteller can blend external and internal focus to make the audience feel like they are part of the story. This requires a mastery of the foundational skills of storytelling, such as authenticity and expressivity. By reliving the story and engaging the audience's senses, storytellers can create a powerful emotional impact.
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