378: How to Prioritize Reels to Explode Your Business in 2024 with Nathan Chanski
Apr 23, 2024
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Nate Chanski, expert in Reels, education, and photography, shares insights on creating captivating Instagram Reels, transitioning into the education space, optimizing business processes with client management software, mastering content creation for social media, navigating business expansion, discussing the importance of giving in business, and reflecting on long-term vision for business growth.
Nate Chanski finds content inspiration in daily work experiences like shooting weddings and coaching sessions.
Nate tailors his content creation approach based on type, from scripted educational pieces to improvised skits.
The emphasis on quality over quantity and committing to a long-term vision in business development.
Deep dives
Inspiration and Content Creation
Nate Chansky, a wedding photographer, business coach, and course creator, draws inspiration for his content from his daily work experiences like shooting weddings and coaching sessions. He finds that being actively engaged in his job leads to the best content ideas. Additionally, observing and admiring other social media creators who inspire him fuels his creativity. Whether scripted or improvised, Nate tailors his content creation approach based on type, ranging from skits to educational reels.
Filming Process and Batching
When filming his content, Nate sometimes scripts his delivery using teleprompter apps or his notes, ensuring coherence and clarity in his message. His approach to filming varies with the type of content, from scripted educational pieces to improvised skits. Nate typically records multiple takes to enhance the quality of the final product, striving for excellence in each reel. Whether feeling inspired or not, Nate emphasizes discipline and consistency in his content creation process.
Quality Control and Collaborative Input
To uphold the quality and client-friendly nature of his content, Nate occasionally seeks feedback from his wife, Kayla, to ensure that potential triggers or overly niche topics are avoided. Kayla's perspective offers a balanced view, guiding Nate in maintaining professionalism and appropriate boundaries in his content. By involving a trusted collaborator in the vetting process, Nate upholds a standard that aligns with both his business goals and public image.
Balancing Photography Clients and Education - Marketing and Content Creation
The podcast episode delves into the challenge of balancing marketing efforts targeting photography clients and educational content creation. The speaker shares their approach to filming and editing content for social media, prefering apps like TikTok and Cap Cut over the Instagram app. They emphasize the importance of creating quality content over focusing solely on the platform used, highlighting the significance of engaging content regardless of the app used for creation.
Long-Term Approach in Business and Learning Curve
In this segment, the discussion shifts towards the speaker's insight on taking a long-term approach in business development. They emphasize the need to prioritize quality over quantity and to consider the sustainability and long-term impact of one's business decisions. By sharing personal experiences and highlighting the value of delayed gratification, the speaker emphasizes the importance of committing to a vision that extends beyond immediate success and embraces the learning curve of entrepreneurship.
Today we have a repeat guest of one of our favorite people and yours. Nate Chanski is coming on to today’s show to talk about Reels, education, being a photographer and so much more. We dive in super deep today into the niche topic of Reels. Everything you could want to know we discuss today!