Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop A Complete Guide To Etsy SEO (Rank HIGHER)
Jul 15, 2025
Dive into the secrets of Etsy SEO with actionable tips and strategies! Learn how to prioritize buyer intent over mere product descriptions. Discover the power of long-tail keywords, and see how to rework titles for better visibility. Dylan shares essential tactics for various categories, like jewelry and clothing, emphasizing practical keywords that boost conversions. With insights on external traffic channels and email marketing, you'll be equipped to enhance your Etsy shop's performance and drive sales!
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Lead With Purpose Not Product
- Do write titles focused on product purpose and utility, not just product descriptors.
- Duplicate listings with different long-tail keyword titles to capture more searches.
Use Overlapping Long-Tail Phrases
- Use overlapping long-tail phrases in titles to maximize unique search entry points.
- Repackage and duplicate listings with distinct long-tail keyword sets.
Phrase Titles As Shoppers Type
- Order title words as customer search: noun first then descriptors (general → specific).
- Replace seller-centric word order to match how buyers type searches.