The Art of Selling Online Courses

212 How I Made $1M Selling Courses on YouTube

38 snips
Dec 5, 2025
Asiya Miart is a YouTube consultant and educator who built the Fast Track IELTS channel to 1.9 million subscribers while generating over $1 million in course sales. She shares her insights on why high-view videos may not equate to sales and teaches the importance of strategic video sequencing to boost conversions. Asiya discusses her rigorous scripting process, the role of lead magnets, and the impact of effective sales pages. Plus, a live review of her sales page reveals actionable tips for enhancing conversions.
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INSIGHT

Views Don't Equal Revenue

  • Popular, viral videos often generate many views but few sales because viewers lack purchase intent.
  • Deep, conversion-focused videos convert better but attract fewer organic views, so both types are needed.
ADVICE

Push Discovery Viewers To Conversion Videos

  • Drive viewers from broad discovery videos into deeper conversion videos using end screens and transitions.
  • Design the last part of a discovery video as a natural step toward the follow-up conversion video.
ADVICE

Structure Videos For High Click-Through

  • Explicitly structure your video flow so viewers click onward; Asiya gets ~25% click-through to the next video.
  • Use formats like 'six steps' then promise the 'next step' in a follow-up to boost clicks.
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