In this insightful episode of "The Brand Called You," Maj Gen Neeraj Bali (Retd), an accomplished Indian Army veteran and author of "The Winning Culture: Lessons from the Indian Army to Transform Your Business” shares invaluable insights on how the robust culture of the Indian Army can be leveraged to transform business practices. He delves into the importance of character-based recruitment, relational leadership, and the significance of instilling a sense of purpose among employees. This episode is a must-listen for anyone looking to enhance their organizational culture and drive success in their business.
00:37- About Maj Gen Neeraj Bali
Maj Gen Neeraj Bali is the author of the book titled, The Winning Culture: Lessons from the Indian Army to Transform Your Business.
He is currently director of the Chandigarh-based Gyan Chakra Think Tank which is sponsored by the Indian Army.
The Brand Called You