
Closing Bell
Closing Bell Overtime: Netflix Reports Q2 Numbers With An Update On Its Ad Business; Managing Red vs. Blue Portfolio 7/18/24
Jul 18, 2024
Former NBC Entertainment Co-Chair Ben Silverman analyzes Netflix's Q2 earnings and the entertainment industry, DoubleVerify CEO Mark Zagorski discusses Netflix's ad tier, and Evercore's Julian Emanuel talks about managing a red vs blue portfolio as the election approaches.
42:32
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Quick takeaways
- Netflix's Q2 earnings beat estimates, but challenges in ad monetization persist.
- Slow introduction of new ad formats aims to balance revenue and subscriber experience.
Deep dives
Netflix Reports Strong Earnings with Subscriber Growth
Netflix releases a solid earnings report with strong subscriber growth, beating estimates. The company's ad-supported subscriber base is growing, but supply is outstripping demand for ad inventory. With slow and cautious introduction of new ad formats, Netflix aims to ensure a balance between revenue generation and subscriber experience.
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