Level Up with Ethan Evans (retired Amazon VP) Be a High-Value Connector & Networker with Andrew Yeung (Founder & Investor; ex-Google; ex-Meta)
6 snips
Jul 11, 2024 Andrew Yeung, a former product leader at Google and Meta turned entrepreneur, and Jason Yoong dive into the world of networking. They discuss common mistakes people make when connecting and share strategies for effective cold outreach. The duo emphasizes the importance of building goodwill and maintaining professional relationships. Andrew offers insights on balancing corporate roles with entrepreneurial ambitions, while highlighting the significance of personal branding in fostering genuine connections.
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Build Goodwill First
- Avoid asking for something right away when networking.
- First, build goodwill and offer value to the other person before making a request.
Offer Value and Close the Loop
- Offer genuine help to your new connections.
- Learn their needs and connect them with relevant people or resources.
Tailor Your Outreach
- When reaching out to someone new, do your research and demonstrate genuine interest.
- Position your request humbly and show you understand their work.