
Making Markets
Will Peck: WisdomTree’s Digital Asset Strategy - [Making Markets, EP.6]
Dec 1, 2023
Will Peck, Head of Digital Assets at WisdomTree, discusses the firm's digital roots, the complexity of launching a bitcoin ETF, their innovative app, and the differences in regulations between Europe and the US. They also explore the advantages of tokenization, instant settlement, and the future of stablecoins in asset holdings.
48:49
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Quick takeaways
- WisdomTree sees digital assets as a natural extension of their offerings and aims to provide transparent exposures to investors.
- They have developed an innovative mindset towards new technologies, creating their own wallet, WisdomTree Prime, to offer a more seamless and user-friendly investing experience.
Deep dives
Wisdom Tree's Shift towards Digital Assets
Wisdom Tree, a traditional finance firm, has embraced digital assets as a way to provide transparent exposures to investors. They view digital assets, crypto, and blockchain as technologies and wrappers that enhance accessibility and investor experience. Their interest in digital assets began when they purchased a business specializing in commodity exchange traded products, which led them to explore the potential of launching an exchange traded product around Bitcoin. With their focus on transparent exposures and utilization of blockchain technology, Wisdom Tree sees digital assets as a natural extension of their offerings.
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