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Will Peck: WisdomTree’s Digital Asset Strategy - [Making Markets, EP.6]

Making Markets

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Traditional Finance Firm's Journey into Digital Assets

This chapter discusses how WisdomTree, a traditional finance firm, ventured into digital assets, crypto, and blockchain technologies to provide transparent and accessible exposures to investors. It covers the company's history, their first foray into crypto, and the launch of one of the first exchange traded products for Bitcoin in Europe.

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