Marketing School - Digital Marketing and Online Marketing Tips

How to Recruit Great Marketers | Ep. #209

Feb 25, 2017

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In Episode #209, Eric and Neil discuss how to recruit great marketers. Tune in to learn how you can recruit someone who is the BEST in the marketing field and why going to local marketing meetups or conferences are fantastic places to find that next hire.

Time Stamped Show Notes:

00:27 – Today’s topic: How to Recruit Great Marketers
00:45 – Use your website as a source of referrals or ask friends
01:09 – Force the hiring concept from Hubstaff
01:47 – Reach out to other sites which can help guide you
02:10 – Some of the best hires are from local meetups that are marketing related
03:15 – Recruiters are also an option
- 03:33 – They bring results because of their network
03:40 – Use Workable—it allows job postings to seed into different sites
- 04:00 – Eric’s job site is SingleGrain.com/jobs
- 04:10 – Eric can retarget the people who have visited his website
- 04:37 – People will then go to Eric’s interview video using Spark Hire
05:04 – Look at performance
- 05:10 – Check marketers’ blogs or websites and see how they work
- 05:26 – They don’t have to be marketers—just pay attention to what they are good at and see if it fits your needs
- 05:58 – Hire people based on tangible points
06:20 – Test someone, first, by giving them part-time work to see if things will work out
06:35 – There should be consistency in their work
07:00 – They should go through a test or trial
- 07:58 – Give them specific scenarios of what you will require of them
08:10 – Eric and Neil are always hiring people so reach out to them
08:20 – That’s it for today’s episode!

3 Key Points:

Getting referrals is one of the easiest ways to look for an addition for your team – you can get feedback, too.
Hire people based on tangible points and see if their skillsets will fit your needs.
By giving applicants a trial, you get to check how they work and their consistency, as well, before making that commitment to hire them.