On with Kara Swisher
Is the Apple Vision Pro All That?
Feb 5, 2024
Joanna Stern, a tech columnist at The Wall Street Journal, Nilay Patel from The Verge, and Bloomberg's Mark Gurman delve into Apple's ambitious Vision Pro headset. They discuss its hefty $3500 price tag and the market's readiness for it. The trio critiques its rocky debut, weighing its potential against iconic products like the iPhone. They also explore the challenges of spatial computing and privacy concerns, while humorously noting the device’s limitations compared to competitors. Insightful banter reveals both excitement and skepticism about the future of wearable tech.
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Quick takeaways
- The success of the Apple Vision Pro as a gaming device may be hindered by the lack of two hand controllers, potentially limiting its appeal to a wider audience.
- The reluctance of major streaming services to launch apps on the Vision Pro highlights the challenges Apple faces with its App Store policies, limiting available content and hindering its appeal in the entertainment sector.
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The Vision Pro and its Potential as a Gaming Device
Despite its immersiveness and impressive features, the Vision Pro could face challenges as a gaming device due to the lack of two hand controllers. In order to compete with established gaming platforms, Apple would need to release its own first-party gaming hand controllers or developers for games may be hesitant to come on board. The success of the device could be heavily influenced by its gaming capabilities, as gaming is a core part of virtual reality and augmented reality experiences. Without resolving the gaming situation, the Vision Pro may struggle to attract a wider audience.
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