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Marketing Over Coffee Marketing Podcast

Equity and Human Centered Design

Apr 5, 2024
Author Minal Bopaiah discusses the importance of equity in organizational design, highlighting its distinction from diversity and inclusion. Topics include funding schools, human-centered design, changing systems with DEI initiatives, and the Reach Equity Content Screen. The podcast explores shaping positive behavior, inclusive marketing, and the impact of play and creativity in creating an equitable future.
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Quick takeaways

  • Equity ensures fair access and usability by designing for diverse human differences.
  • Disparity in education funding based on property taxes perpetuates segregation and limits opportunities.

Deep dives

Importance of Equity in Organizations

Equity is a crucial aspect often overshadowed by equality and inclusion in DEI initiatives. This complexity is vital for achieving true representation and equal opportunities for all individuals. By designing products and organizations with diverse human differences in mind, such as body types for car safety or varied financial circumstances, equity ensures fair access and usability across the board.

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