One of the superpowers of successful entrepreneurs is the ability to stay focused. You’ve probably heard Rick and Matt talk about it in this podcast.

But the key to staying longer in business is to constantly disrupt your own business. If you don’t, your competition will do it for you and put you out of business.

However, disruption is not squirreled brain addition of things. It’s not pilling things on that don’t move the needle significantly.

Disruption is moving from one thing to another in a meaningful way and ensuring it’s threaded within the culture and the core competency of your team.

Disrupting your own business is hard for everybody involved, but there is a strategy to this process that is critical to follow. Check it out!

Learn more at: http://bit.ly/alloy_franchise

Key Takeaways

- Staying focused and being disruptive (03:45)

- Get ahead of the changes before your competitors (04:01)

- Examples of disruptions we’ve made in our business (06:09)

- Shifting our entire business model (13:13)

- How we started doing boot camps (18:39)

- Evolving with the technology (28:14)

- How we have disrupted our programming (30:28)

- Licensing and franchising (38:56)

Additional Resources:

- Alloy Personal Training

- Learn About The Alloy Franchise Opportunity

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