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Full Story Trad wives and Trump: the rise of the right wing ‘womanosphere’
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May 19, 2025 Anna Silman, a New York-based writer for The Guardian, delves into the rise of the 'womanosphere', a right-wing media movement targeting women with conservative ideals. She discusses how figures like Brett Cooper reshape traditional narratives to resonate with disillusioned young women. The conversation critiques the push for 'trad wife' lifestyles and analyzes the backlash against modern feminism. Silman highlights the role of women in right-wing politics, emphasizing the complex interplay between conservative messaging and progressive values among today’s youth.
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What Is the Womanosphere?
- The womanosphere is a right-wing media ecosystem targeting young women, similar to the manosphere's influence on young men.
- It uses pop culture and wellness topics to subtly promote a conservative, reactionary worldview.
Brett Cooper's Popularity
- Brett Cooper is a 23-year-old right-wing commentator with a fast-growing YouTube channel.
- She critiques modern culture and feminism with a charming, approachable style that appeals to young women.
Gender Essentialism Promoted
- Womanosphere influencers promote a gender-essentialist view that women must be pretty, thin, and passive to attract men.
- They emphasize women's roles as wives and mothers over career ambitions.