a16z Podcast

a16z Podcast: Bending Every Pixel to Your Will -- Optimizely and the Next Wave of Internet Tools

May 20, 2014
Dan Siroker, Co-founder and CEO of Optimizely, and Tom Rikert, Partner at Andreessen Horowitz, discuss the evolution of user-friendly software that enables non-technical users to implement A/B testing easily. They highlight how Optimizely democratizes design experimentation, enhancing decision-making. The duo also addresses the importance of user experience in software design, fostering an empowering work culture, and navigating mobile app optimization in a rapidly changing SaaS landscape, showcasing the future of internet tools.
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