Danny Weisman: the state of modern media, branding, streaming and more | E37

Apr 10, 2024

Danny Weisman from Noble People discusses the state of modern media, branding, and streaming from the agency perspective. Topics include impact of thumbs down signals on Reddit and Twitter, challenges in ad-supported video content, emerging advertising channels like fortune cookies, complexities of brand marketing, importance of online presence for B2B brands, and significance of creativity in advertising.

Ask episode

Chapters

Transcript

Episode notes

Introduction

00:00 • 2min

Exploring Digital Platform Signals and Marketing Transparency

01:31 • 3min

Navigating the Shift to Ad-Supported Video Content

04:02 • 11min

Exploring Native Ads, Real-Time Marketing, and Emerging Advertising Channels

15:10 • 4min

Navigating the Complexities of Brand Marketing in a Evolving Landscape

19:23 • 23min

The Significance of Online Presence and Advertising Strategies for B2B Brands

41:57 • 2min

Creativity and Agency Attention in Advertising

43:55 • 7min