As economic uncertainty continues to grow, what tools are available to job seekers hoping to find meaningful work? Jennifer Warren, VP of Global Brand Marketing at Indeed, joins us to explain why the hiring platform is injecting a much-needed dose of optimism into the job market conversation. Learn about Indeed’s commitment to building a diverse workforce, and hear Jennifer’s keen perspective on the relationship between brand and performance marketing.

Tune in to learn:

How Indeed has evolved since Jennifer joined the team (06:14)
The relationship between marketing and performance marketing (11:40)
How remote work has affected attitudes for job seekers (22:10)
Indeed’s optimism regarding the job market (34:39)

Mentions:

“Women to Watch: Jennifer Warren, Radioshack” (Ad Age article by Natalie Zmuda; June 2, 2013)
“Is your brand stuck on the performance plateau?” (Marketing Week article by Tom Roach; November 7, 2022)
“Where Are You on Your Employer Brand Journey?” (WSJ Business article written by Ken Bracht; October 3,2022)
Indeed | The Rising - 2021 Super Bowl Commercial

This podcast is brought to you by Salesforce and the CMO Club. The CMO Club is a global community for senior marketing executives to come together, share ideas, and solve their toughest challenges in a collaborative and trusted environment with other marketing leaders. Salesforce and the CMO Club provide the best in class programs, events, and a digital platform for marketing leaders to come together and be inspired like never before. Join our global community at thecmoclub.com.

Mission.org is a media studio producing content alongside world-class clients. Learn more at mission.org.

Bringing Optimism Back to an Uncertain Job Market