Link Masters: The Art and Science of Link Building How To Build 1000 Links Per Month with Jason Morris
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Jan 26, 2024 In this podcast, Jason Morris, CEO of Profit Engine, shares his journey from tree surgeon to link-building expert. He reveals how he scaled his efforts from 100 to 1,000 links a month. Jason discusses the importance of relevance and authority in link building and how AI is transforming SEO strategies. He dives into effective guest post outreach techniques and addresses misconceptions about link building's role in establishing online authority. This insightful conversation is packed with practical tips for anyone looking to enhance their link-building game!
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From Sales to SEO
- Jason Morris stumbled into SEO while running a sales/marketing business.
- He noticed clients increasingly relying on the web, leading him down the SEO rabbit hole.
Humble Beginnings
- Profit Engine started as a survival move, not a grand vision.
- Early growth involved help from people like James Dooley, who provided office space and networking opportunities.
Client Focus
- Profit Engine serves both agencies and companies directly.
- For in-house teams, demonstrating link-building value is key, focusing on quick wins with low-hanging fruit.