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Business of Story
#465: The 3 Keys to Engaging Your Audience With Your Learning Content
May 27, 2024
Guest Celisa Steele discusses maximizing learning engagement in continuing education. Topics include using the ABT method for storytelling, breaking content into 10-minute chunks for engagement, connecting content with audience needs, and the power of storytelling in education.
53:15
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Quick takeaways
- Storytelling enhances learning engagement through emotional connections.
- Feedback and reflection are crucial for assessing and improving participant engagement.
Deep dives
The Power of Storytelling in Learning Engagement
Storytelling is highlighted as a powerful tool for learning engagement. Stories help create meaning and emotional connection in training, making content more relevant and impactful. When engaging in training, storytelling can enhance cognitive, emotional, and behavioral aspects of learning, fostering a deeper understanding and retention of information.
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