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Product Agility

Why Early Testing Beats Fancy Metrics Every Time, a CTO’s Guide to Building Products People Love (with Tamas Kokeny)

Nov 28, 2024
48:35

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In this episode of the Product Agility Podcast, Ben welcomes Tamas Kokeny, CTO of Bobcats Coding, to explore the often-overlooked yet critical intersection of technology and product agility. Tamas brings his extensive technical expertise to discuss how to prioritise early testing over relying solely on sophisticated metrics to create products that truly resonate with users.

If you've ever grappled with finding the balance between innovation and pragmatism in product development, this episode delivers insights and real-world advice to transform your approach.

Key Takeaways:

  • Early Testing Over Perfection: Why embracing failure and quick iterations often yields better results than long-term product visions.
  • From Vision to Validation: Practical tips on avoiding the trap of building for months only to find no market fit.
  • Building the Right Infrastructure: Insights into setting up systems for continuous experimentation and feature toggling.
  • Mindset Shift: Moving from "house-building" to "evolutionary" thinking in digital product development.

Practical Tools & Methods:

  • Concierge MVPs: How manual processes and simple tools like Google Sheets can validate ideas without heavy investment.
  • Feature Toggles: Streamline experimentation with small user cohorts before scaling features.
  • Case Study Insights: Stories of startups succeeding with minimal viable products and adaptive strategies.

Quotable Moments:

  • "Most product ideas are bad, and that's okay. The goal is to quickly figure out which ones aren't."
  • "The infrastructure for testing isn't optional—it's the lifeblood of lean product development."
  • "Digital products should evolve daily, not be treated like static house blueprints."

Links and Resources:

This candid and knowledge-packed conversation reveals how to innovate smarter, build products users love, and stay ahead in an ever-changing digital landscape.

Host Bio

Ben is a seasoned expert in product agility coaching, unleashing the potential of people and products. With over a decade of experience, his focus now is product-led growth & agility in organisations of all sizes.

Stay up-to-date with us on our social media📱!

Ben Maynard

🔗 https://www.linkedin.com/in/benmaynard-sheev/

🐦 https://x.com/BenWMaynard

💻 https://sheev.co.uk/

Product Agility Podcast

🔗 https://www.linkedin.com/company/productagilitypod/

💻 https://productagilitypod.co.uk/

🖇️ https://linktr.ee/productagility


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