If you have something that could change and impact someone's life, it's your responsibility to find them. In this episode, Rick Barker is teaching us how. He is the former manager for Taylor Swift and played a key role in getting her to the level of success she has reached. Throughout our conversation, he's sharing killer strategies for social media and branding. He also explains how he would market someone like Taylor today, given all the new tools we have available to us. Rick is all about serving our audience before making them an offer. Tune in to hear more about:

What he told Taylor to do to sell 500,000 copies of her record
The 3 R's
What he would do with the tools available to the market today
Doing what makes you different
The best way to market online
How to host amazing webinars
Being real and personal with your audience
How to use social media to differentiate yourself

Resources:

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EPISODE CREDITS:

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BYP 268: A Brand Building Conversation with Taylor Swift's Manager, Rick Barker