Welcome to another episode of Category Visionaries — the show that explores GTM stories from tech's most innovative B2B founders. In today's episode, we're speaking with Edward Wu, CEO & Founder of Dropzone AI, a next-generation cybersecurity platform that has raised over $20 Million in funding.

Here are the most interesting points from our conversation:

• AI-Powered Security Analysts: Dropzone AI is leveraging advancements in generative AI to replicate the decision-making processes of human cybersecurity analysts, enhancing the speed and accuracy of threat detection and response.
• Addressing the Talent Gap: Edward highlighted the significant talent shortage in cybersecurity, with a global deficit of 4 million professionals. Dropzone AI's technology aims to mitigate this by automating routine security tasks, freeing human analysts to focus on more complex and critical threats.
• Early Challenges and Opportunities: Starting in February 2023, Edward's prior experience in cybersecurity allowed him to identify the inefficiencies in security operations centers (SOCs) and inspired him to develop a solution that reduces the burden of voluminous security alerts on analysts.
• Customer Acquisition Strategy: Dropzone AI's approach to landing their first paying customers involved identifying early adopters within the cybersecurity community who shared a vision for the potential of AI-driven security.
• Marketing and Messaging: Without a formal background in marketing, Edward developed an effective communication strategy by immersing himself in industry expos and trade shows, learning to craft messages that accurately convey the capabilities and benefits of Dropzone AI's technology.
• Transparent and Accessible Product Demos: In an industry often shrouded in secrecy, Dropzone AI stands out by offering ungated, interactive demos on their website, fostering transparency and building trust with potential customers by allowing them to experience the technology firsthand.