Fintech Ki Baat Unlocking Financial Freedom with Spendvesting: Ft. Pari Raghavan’s Founder & Ceo Multipl
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Feb 21, 2025 
Pari Raghavan, Founder and CEO of Multipl, discusses 'spendvesting'—a revolutionary approach combining spending with investing. He shares the origin of Multipl’s name and its mission to enhance consumer wealth. The conversation dives into how spendvesting encourages smarter financial habits, minimizes impulsive buying, and fosters customer loyalty. Pari also highlights the role of blockchain and AI in making investments more accessible, showcasing a futuristic blend of technology with personal finance.
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Introduction to Spendvesting
- Multiple combines investing and spending by encouraging people to invest for their future expenditures.
- This new category called "spendvesting" links investment returns with brand discounts, creating compelling value for consumers.
Plan Spends Via Investment Goals
- Plan your future spends by creating specific investment goals with Multiple and invest via SIPs automatically.
- Benefit from curated mutual funds and brand discounts, getting returns while saving for planned expenses.
Curb Impulse Spending
- Avoid impulsive purchases by investing first for your intended spends.
- Investing ahead builds thoughtful spending habits and helps reduce buyer's remorse.