EP281 | What To Focus On Right Now (Part II)

Look, maybe you can't see people in person right now. That's tough. But here's the deal: this situation presents a massive opportunity. People are stuck at home, maybe feeling lost, maybe drowning themselves in Netflix and Ben & Jerry's. This episode is about how YOU can step in.

We're diving into how to reframe this time as a golden opportunity for people to finally work on their health: movement, sleep, nutrition, stress management. I'm talking about building a remote coaching model that goes beyond basic telehealth. It's about providing real value, real accountability, and building a resilient, diversified revenue stream for your practice, even if you're starting from scratch or pivoting your existing cash practice. We'll cover the mindset shifts, the skills you need (especially getting over that fear of sales!), and how this can actually make your business stronger in the long run. Don't waste this time, let's talk about how to use it effectively.

🔑 Key Takeaways:

• This downtime is a massive opportunity to pivot to remote coaching and help people improve their health when they have more time.
• Reframe the narrative: Help clients see this as a chance to optimize health (Movement, Sleep, Nutrition, Stress Management), not just wait it out.
• You don't need to be a PhD expert; you just need to be one step ahead and provide guidance and habitual change support.
• Accountability is arguably the MOST valuable service you provide in a remote coaching model: people want someone to keep them on track.
• Overcoming the fear of sales and rejection is CRITICAL. You have to get comfortable talking to people on the phone about the value you provide.
• Building a digital/remote revenue stream now creates diversification and resilience for your business long term.

🧠 Pro Tip:

Stop being more afraid of rejection than being broke. Get comfortable getting on the phone and selling the significant value you offer in transforming someone's health. Treat sales like any other skill. This is the perfect time to practice and get good at it.

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