Brooke Salvini, Chair of the PFP Executive Committee at the AICPA, and Oscar Vives, Chair of the PFS Credential Committee, delve into transformative shifts in CPA financial planning. They discuss the integration of Personal Financial Planning topics into the CPA exam, simplifying pathways for the PFS credential, and the growing influence of AI and technology. Listeners will also learn about enhanced PFP standards and the revitalized approach to personal client connections in a rapidly evolving landscape.
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PFP on the CPA Exam
The new CPA exam now includes personal financial planning.
This encourages universities to incorporate PFP into their curriculum, inspiring accounting students to consider it as a career path.
volunteer_activism ADVICE
Get PFS Credentialed
Obtain the PFS credential to demonstrate expertise as a CPA financial planner.
The AICPA offers simplified pathways for both entry-level and experienced professionals.
insights INSIGHT
Technology's Impact
Rapidly changing technology, including AI, impacts financial planning.
CPAs must learn to incorporate new tools while remaining compliant.
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Welcome to the AICPA Personal Financial Planning Podcast, hosted by Cary Sinnett. In this episode, Cary is joined by Brooke Salvini, Chair of the Personal Financial Planning (PFP) Executive Committee, and Oscar Vives, Chair of the PFS Credential Committee. Together, they dive into pivotal advancements in CPA financial planning, including the integration of Personal Financial Planning into the CPA exam, updates to PFP standards, and the evolving role of technology and artificial intelligence in the profession.
Key Discussion Points:
Introduction and Guest Backgrounds
Brooke shares her tenure as Chair of the PFP Executive Committee and the dynamic changes during her leadership.
Oscar highlights his leadership role in the PFS Credential Committee and his experience in financial planning since 2007.
Major Milestones in 2024
Launch of the new CPA exam featuring Personal Financial Planning topics.
Simplified pathways for earning the PFS credential, including express routes for experienced professionals.
Outlook for 2025 and Beyond
The impact of rapidly advancing technology and artificial intelligence in financial planning.
Updated roadmaps to help CPAs incorporate financial planning into their services, regardless of their current practice model.
Enhancements to PFP standards to keep pace with the evolving profession.
Personal Financial Planning Engagements
Redefining financial planning to include services such as retirement planning, tax strategies, and business structure advice.
Addressing misconceptions about investment management as a barrier to financial planning.
Exciting Developments for CPA Financial Planners
The upcoming PFP Advanced Conference, returning in January 2026, blending the best of previous summits and conferences.
Resources available at AICPA.org/PFP, including standards, templates, and the updated PFP roadmap for 2025.
Resources Mentioned:
Visit aicpa.org/PFP for tools, resources, and updates.
This is a podcast from AICPA & CIMA, together as the Association of International Certified Professional Accountants. To enjoy more conversations from our global community of accounting and finance professionals, explore our network of free shows here. Your feedback and comments welcomed at podcast@aicpa-cima.com
AICPA Personal Financial Planning (PFP)