LEAVE YOUR MARK: Freshly Brewed Career Advice with Aliza Licht Joey Gonzalez on Going From Barry's Client to CEO, His Lifelong Mission of Diversity & Inclusion, and Why You-Versus-You is the Only Competition You Need
Jun 28, 2020
Joey Gonzalez, CEO of Barry's, shares his journey from child actor to fitness CEO. Topics include diversity, inclusion, transitioning to online workouts during the pandemic, the unique and inclusive experience of Barry's fitness program, and the importance of building an inclusive organization.
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Joey's Barry's Beginning
- Joey Gonzalez fell in love with Barry's after doing the most challenging 60 minutes of his life there.
- He attended twice a day for a year before becoming an instructor, despite not being very active before.
Opening Barry's Chelsea NYC
- Joey opened Barry's first San Diego studio in 2009 during a bad economy and then led opening the much larger Chelsea NYC studio.
- He managed all aspects alone, from construction to marketing, which was enormously challenging but transformative.
Don't Be a Hero in Barry's
- Don't try to be a hero in Barry's workouts; just show up and have fun.
- Barry's is about competition with yourself in a supportive, non-judgmental environment that motivates personal bests.