

S6E22 - How to grow your B2B SaaS to 10M ARR? Advice from 20 experts
What does it really take to grow from $10K MRR to $10M ARR? That leap isn’t just big; it’s transformative. It marks the shift from being a scrappy startup to becoming a high-growth, scalable SaaS business with a repeatable revenue engine.
In Season 6 of the Grow Your B2B SaaS Podcast, Joran Hofman, founder of Reditus, sat down with 20 industry experts: founders, operators, and advisors who have either made this leap themselves or helped others do it. Together, they explored what it really takes to scale successfully.
In this special episode, we’ve compiled all 20 answers into one insight-packed session you can absorb in just 30 to 40 minutes. If you’re serious about scaling, this isn’t just worth your time; it could change your entire growth trajectory. Don’t miss it.
Season 6 full episodes
Episode 1: Kristi Faltorusso on Customer Success
Episode 2: Aaron Ross on Predictable Revenue
Episode 3: Clark Barron on Demand Gen Strategy
Episode 4: Pablo Assensio on Product-Led Growth
Episode 5: Peter Loving on UX and Revenue
Episode 6: Tom Shapiro on SEO for SaaS
Episode 7: Mina Golesorkhi on SaaS Hiring
Episode 8: Johnny Staker on SaaS Growth Strategies
Episode 9: Elliott Rayner on Strategic Storytelling
Episode 10: Craig Brown on ICP and Messaging
Episode 11: Ben Murray on Financial Strategy
Episode 12: Nicolas Calabrese on International Expansion
Episode 13: Kevin Lems on SaaS Pricing in the AI Era
Episode 14: Ramly John on Onboarding Strategies
Episode 15: Patrick Cumming on Paid Ads
Episode 16: Zoltan Vardy on Founder-Led Sales
Episode 17: Alexander Estner on Go-To-Market Playbook
Episode 18: Frank Sonders on Go-To-Market Strategy
Episode 19: Ezean and Oji Odeze on Product Management Lessons