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Startup Canada Podcast
Creating Champions of Your Solutions with Serese Selanders
Mar 15, 2022
Serese Selanders, CEO of SolusGuard, discusses creating champions for her safety solutions. She shares insights on navigating the startup world, securing government contracts, and empowering women entrepreneurs. Learn about her journey from the banking industry to entrepreneurship.
45:37
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Quick takeaways
- Government collaboration is crucial for startups
- Building champions within organizations ensures successful deployment of safety solutions.
Deep dives
MasterCard Supporting Small Business Growth
MasterCard invests in tools to aid small business owners in expanding their businesses by enhancing sales through faster checkout times, widening customer bases, and exploring new opportunities for enhancing customer loyalty.
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