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How can you leverage other creators as a creator yourself? Ash and Kane talk about the many ways you can utilise existing communities and creators with a following whilst remembering everything is about give and take.

KEY TAKEAWAYS

You have to engage and participate on platforms to get traction, you can’t just upload content, you have to share, comment and overall be engaging with others.
Giving a lot of value to communities and groups will create a trickle-down effect on your podcast listenership.
Leverage creators and communities that already have a following and you will see an impact.
The best way to go viral is to create long-form content and then ‘chop’ it up and repurpose it across platforms.
If you are commenting, you want your comment to have an impact and get a reaction, having a strong opinion counts.
Commenting on posts in your space/niche on LinkedIn will put your account in front of potential listeners and clients.
One of the biggest things to make your video go viral is comments. You can also screenshot these and DMs and share them with your audience.
Screenshot other creators' content and share whilst tagging them. You have to give credit to get credit.

BEST MOMENTS

“If you aren’t performing, it’s probably because you aren’t using it yourself”

“Be an active member of a community”

“Having a strong opinion is important”

“Collaboration and networking are vital on every platform it’s just slightly different depending on where you are”

“You become credible the more you source other people”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Expression française : "Entre chien et loup"