My Amazon Guy My Amazon Guy Weekly FBA Q&A with Jason Mastromatteo 04/20/2022
May 20, 2022
01:09:27
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Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 MAG Weekly FBA Q&A
09:57 Introduction of Thomas Fitzgibbons
10:33 Amazon 5% fuel surcharge
11:37 Trying to update UPC on a listing to a new GTIN
13:20 What more actionable steps/utility can come from the keyword tracker tool
16:21 Thoughts on this strategy: To first define a target customer to serve, identify 3-5 products that the target already buys (building a brand). Currently, the formula is to find and launch various products, regardless of how related they are. As long as these products check off your specific data criteria, go ahead and launch.
19:13 I read this strategy in an E-commerce business book where the author emphasizes focusing on customers to serve first
19:31 When reviewing the Brand Analytics Repeat Purchase Behavior info, does this data include the Subscribe and Save data?
20:24 Amazon mislabeled our ASIN with incorrect FNSKU labels. We created a removal order, but do we have to wait until the removal is processed to send in more?
22:15 Are there any good inspection companies you guys know of or trust to inspect your products before they ship out?
23:18 If you are bidding $0.50 for a keyword and the next bidder in the auction is bidding $0.30, how much will you pay per click if you have fixed bids?
24:22 We created a new SKU but says we cannot send in on this SKU until stranded inventory is resolved on the old SKU
26:28 Is there a right way of winding down a PPC campaign if you know you will be out of stock in 2 weeks, current rank #2 main keyword
29:28 I just got a quote for 20k for a container from China. Do you have any forwarders you can recommend?
30:35 In process of launching a new ASIN. Ordering a small test quantity, If I notice good sales velocity then I will immediately, do the reorder & will raise the price and reduce PPC to slow sales
31:48 Which ads you would like to run with PPC in external traffic in the UK market conventional private label launch
33:11 https://mag-school.com/
34:00 Will there be a product research course
34:57 20 mins in and already all my questions were answered. Thank you both very much and thank you MAG for this invaluable service you provide!
35:08 How often do you do SEO Phase 3 or now phase 4?
37:15 Will there be a shipping and logistics course?
37:54 What are the metrics I need to look at in order to calculate the cost of acquiring a new customer?
41:15 We set a future launch date but inventory is still stranded so can't send in on new SKU still.
44:49 The Helium 10 metric "Cerebro IQ score" is a metric that scores keywords based on search volume compared to competition for the given KW. Is this a good metric to use when thinking of KW targets?
47:16 I received a return yesterday that sold 11 months ago
47:26 If we are “deleting and closing listing” in order to troubleshoot locked data, can you please explain in detail how to then re-add the listing after 24 hrs have passed.
48:47 ASIN REVIEW: B09VPWSZPX
58:24 On the new search query report how is amazon ranking your search queries?
59:16 Relisting ASIN
1:01:28 Lot of returns on our dog products due to sizes
1:08:28 My Amazon Guy coaching call
1:09:05 Enroll now at MAG School
Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/
Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/
00:00 MAG Weekly FBA Q&A
09:57 Introduction of Thomas Fitzgibbons
10:33 Amazon 5% fuel surcharge
11:37 Trying to update UPC on a listing to a new GTIN
13:20 What more actionable steps/utility can come from the keyword tracker tool
16:21 Thoughts on this strategy: To first define a target customer to serve, identify 3-5 products that the target already buys (building a brand). Currently, the formula is to find and launch various products, regardless of how related they are. As long as these products check off your specific data criteria, go ahead and launch.
19:13 I read this strategy in an E-commerce business book where the author emphasizes focusing on customers to serve first
19:31 When reviewing the Brand Analytics Repeat Purchase Behavior info, does this data include the Subscribe and Save data?
20:24 Amazon mislabeled our ASIN with incorrect FNSKU labels. We created a removal order, but do we have to wait until the removal is processed to send in more?
22:15 Are there any good inspection companies you guys know of or trust to inspect your products before they ship out?
23:18 If you are bidding $0.50 for a keyword and the next bidder in the auction is bidding $0.30, how much will you pay per click if you have fixed bids?
24:22 We created a new SKU but says we cannot send in on this SKU until stranded inventory is resolved on the old SKU
26:28 Is there a right way of winding down a PPC campaign if you know you will be out of stock in 2 weeks, current rank #2 main keyword
29:28 I just got a quote for 20k for a container from China. Do you have any forwarders you can recommend?
30:35 In process of launching a new ASIN. Ordering a small test quantity, If I notice good sales velocity then I will immediately, do the reorder & will raise the price and reduce PPC to slow sales
31:48 Which ads you would like to run with PPC in external traffic in the UK market conventional private label launch
33:11 https://mag-school.com/
34:00 Will there be a product research course
34:57 20 mins in and already all my questions were answered. Thank you both very much and thank you MAG for this invaluable service you provide!
35:08 How often do you do SEO Phase 3 or now phase 4?
37:15 Will there be a shipping and logistics course?
37:54 What are the metrics I need to look at in order to calculate the cost of acquiring a new customer?
41:15 We set a future launch date but inventory is still stranded so can't send in on new SKU still.
44:49 The Helium 10 metric "Cerebro IQ score" is a metric that scores keywords based on search volume compared to competition for the given KW. Is this a good metric to use when thinking of KW targets?
47:16 I received a return yesterday that sold 11 months ago
47:26 If we are “deleting and closing listing” in order to troubleshoot locked data, can you please explain in detail how to then re-add the listing after 24 hrs have passed.
48:47 ASIN REVIEW: B09VPWSZPX
58:24 On the new search query report how is amazon ranking your search queries?
59:16 Relisting ASIN
1:01:28 Lot of returns on our dog products due to sizes
1:08:28 My Amazon Guy coaching call
1:09:05 Enroll now at MAG School