In this episode of the podcast, Ryan is joined by Walid Azami to discuss the business of video production. They dive into the importance of positioning oneself as a solution to clients' problems, understanding clients' needs, and how to approach pricing and sales. Key topics include:

• The importance of being a solution to a problem clients have or will have.
• How to stand out in a crowded market.
• The power of reaching out to people and building relationships.
• The impact of surrounding yourself with positive, idea-driven people.

Key Takeaways 

• You should walk away knowing how to position yourself as a solution to clients' problems and stand out in a crowded market - and a little strategy you can use to compound the opportunities for new work that can have HUGE dividends.
• You'll discover the importance of reaching out to people, building relationships, and surrounding yourself with positive, idea-driven individuals.
• You'll gain insights into the power of being human, connecting with others, and making a positive impact in the video production industry.

About Walid Azami

Walid Azami is a photographer/director based in Los Angeles. Walid is a refugee from Afghanistan, he had always had a major interest in the creative/entertainment business and in photography. He started his photography career with singer Usher. Some of his work is the cover of RollingStone Magazine Italia with Tiziano Ferro. He has worked with people like Bob Proctor, Bernie Sanders, Perry Farrel, Mariah Carey, Kanye West, and Madonna.

Walid has invested the last 7 years in helping thousands of photographers/videographers, teaching them how to build a business from scratch.

In This Episode 

• [00:00] Welcome to the show!
• [03:55] Meet Walid
• [06:25] Walid’s story
• [15:22] Race to the bottom
• [18:32] Starting from the ground up
• [19:13] Solution focused
• [19:40] Break trends
• [20:44] Reaching out
• [21:58] Serving people
• [29:16] Curate your circle
• [38:38] Overcoming self-doubt
• [44:10] Connect with Walid
• [45:42] Outro

Quotes

"Every time I post, every single time I write a blog, every single time I pick up the phone or I text or email a client, I have to answer one question. How am I going to be a solution to a problem they have?" - Walid Azami

"Anyone that does that today is gonna stand out. I would not follow trends." - Walid Azami

"I reached out to three people every single day. I'm an intense guy. So I wasn't allowed to go to bed until I learned, I learned one thing and I reached out to three people." - Walid Azami

"The amount of money that will come your way is astronomical, astronomical. Good karma, good relationships." - Walid Azami

"We have to reach for humanity. And man, there's something about people that feels good when someone asks about you and notices you and all that." - Walid Azami

Guest Links

Find Walid Azami online 

Find out more about "S.T.E.P. Pricing" (the course for photographers)

Follow Walid Azami on Instagram | Facebook | Twitter | YouTube

Links

Learn more about the Onward Summit

FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week"

Join the Grow Your Video Business Facebook Group 

Follow Ryan Koral on Instagram

Follow Grow Your Video Business on Instagram

Check out the full show notes