The Smart Marketer Podcast
Episode 216: Why Now Is the Best Time to Start an Ecom Business
Apr 23, 2025
Dive into the booming e-commerce world and discover why it's the ideal time to start your own business. Hear personal stories of transformation, including Laura's rise from waiter to Director of Retention. Learn essential strategies to navigate the complexities of online retail and marketing. Uncover how to filter through information overload and find trustworthy resources. Plus, get insider tips on using tools like Shopify and advanced tracking to maximize your success in this exciting industry.
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Quick takeaways
- The current e-commerce landscape offers unprecedented opportunities for new entrepreneurs due to lower barriers and a significant market share growth.
- Focusing on a few trusted educational sources helps aspiring e-commerce business owners avoid overwhelm and build practical knowledge effectively.
Deep dives
The Ideal Time for E-commerce Growth
There has never been a better time to start or scale an e-commerce business, as highlighted by industry experts. The tools and platforms available today, such as Shopify, have significantly lowered the barriers to entry for new entrepreneurs. With the growth of online retail transactions, now accounting for over 17% of all retail revenue, aspiring business owners have an expansive market to tap into. This presents a unique opportunity for those looking to establish themselves in the e-commerce landscape.
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