XR AI Spotlight Roy Rodenaheuser
Oct 8, 2025
Roy Rodenaheuser, a London-based creative technologist and founder of CanvasTique3D, shares his innovative tool that projects physical materials onto real-time 3D models for rapid prototyping. He discusses its impact on industries like fashion and interior design, emphasizing the preference for simplicity over photorealism in prototyping. Roy offers insights on balancing full-time work with side projects, the art of storytelling in product demos, and the importance of early prototype sharing for validation, inspiring creative technologists everywhere.
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Instant Physical-To-3D Projection
- Canvastique3D projects physical materials applied under a camera onto 3D models in real time for instant product previews.
- This bridges tactile, analog creation with immediate digital visualization for rapid prototyping.
Keep The Setup Simple And Cloud-Backed
- Use simple, cross-device setups: mobile, tablet, or desktop with a camera to capture physical materials for projection.
- Save designs to the cloud so snapshots taken on mobile sync to desktop for further editing.
XR As A Companion Layer
- Treat VR/MR as a companion experience rather than the primary interface and stream visuals from the web app to the headset.
- This layered approach lowers friction while adding occasional depth via hand-tracked inspection.