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Entrepreneurs on Fire
Disrupting Brick and Mortar Retail By Marrying Digital Content to Physical Products with Athena Yap
Jun 19, 2024
15:39
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Former aerospace engineer turned entrepreneur Athena Yap discusses revolutionizing retail with the Goshsha app, blending digital and physical experiences, and leveraging AI for virtual try-ons. Insights on success phases, technology in retail, and networking on LinkedIn.
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Quick takeaways
- Success has different phases; aim for big dreams and push beyond abilities.
- Goshsha bridges online information gap in physical stores, enhancing customer engagement and sales.
Deep dives
Disrupting Brick and Mortar Retail with Technology
The podcast discusses the disruption of brick and mortar retail by integrating digital content with physical products. Athena Yap, an aerospace engineer turned entrepreneur, shares her journey of transitioning from her aerospace career to starting a dog bakery and then founding a tech startup. The conversation highlights the significance of leveraging technology in retail and explains how the abundance of digital content, machine learning capabilities, and mobile devices contribute to the current readiness for disruption.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode