🇬🇧088: Point 9 on Creative Tools 2.0 - Opportunities to disrupt Adobe‘s Creative Suite with insights from Louis Coppey
Apr 11, 2023
56:13
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Adobe itself puts the TAM for its Creative Suite at USD 40 billion. Point Nine estimates the market potential for creative tools to be far greater. But where are the opportunities and possibilities?
Louis and Julius take a deep dive into the market of creative tools, their history and current opportunities. In detail, the topics include:
What does Point Nine do and how do they differ from other early stage VCs in SaaS.
Creative Tools - the importance of Adobe as a category leader
Creative Pros, Communicators, Consumers - the opportunity in new target groups
The importance of collaboration and its opportunities for new ventures
Creative Tools on new platforms - what opportunities arise in AR, VR and other areas?
The current hype around Chat GPT and other ML models - catalyst for innovative companies
Community Led Growth as a growth driver and differentiator