Your life consists of a series of interconnected systems. And you get to design each one of them to propel you toward your ideal life. Rob Dyrdek , founder and CEO of Dyrdek Machine, a full-service venture studio, explores this idea in his upcoming book, The Machine Mindset. 

In this episode, Rob and Erik chat about... 

• How his sister's boyfriend helped launch Rob's legendary skateboarding career
• The story behind how Rob founded Orion Trucks
• Pitching his way onto MTV
• How Rob learned to start at the end  

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