HawkeTalk

In this episode of HawkeTalk, I sit down with Dean Karnazes—ultramarathoner, bestselling author, and a man who redefined what’s possible when you follow your passion. Before becoming a household name in endurance sports, Dean lived a typical corporate life, complete with a six-figure salary and a marketing job at GlaxoSmithKline. But on his 30th birthday, something shifted. After a night out, he impulsively ran 30 miles—despite not having run in 15 years. That unplanned run reignited his love for movement and sparked a journey that would take him to the world’s toughest races.Dean shares how he balanced his corporate job with grueling training, often sneaking out on lunch breaks for runs and prepping for ultramarathons through sleep deprivation and sauna sessions. He walks us through running 100-mile races, surviving 129°F in Death Valley, and eventually running 50 marathons in 50 states in 50 days. His leap into full-time running came after the surprise success of his book Ultramarathon Man.Like what you hear? Subscribe to HawkeTalk for more stories from risk-takers, builders, and boundary-pushers who refuse to settle for average.In this episode: (00:00) Childhood memories of nonstop motion(02:00) Hiking Mount Whitney at age 11(12:45) The brutal 50-mile race and qualifying by accident(14:45) Western States 100 and early race training(27:00) The North Face, 50 marathons in 50 states in 50 days(32:14) Dean’s advice: Stay curiousHawke Mediahttps://www.linkedin.com/company/hawkemedia/https://www.instagram.com/hawkemedia/?hl=en https://hawkemedia.com/https://twitter.com/hawkemediahttps://www.facebook.com/hawkemedia/ About Our Guest Dean Karnazes is a Greek-American ultramarathon runner, bestselling author, and endurance athlete known for pushing the boundaries of human potential. Once a marketing executive, Dean left the boardroom to become one of the world’s most recognized ultrarunners. He’s completed some of the most extreme races on Earth, including 135 miles through Death Valley and 50 marathons in 50 states in 50 days. Today, he speaks globally, writes, and advocates for staying curious and uncomfortable.Dean KarnazesDean Karnazes WebsiteDean Karnazes on InstagramDean Karnazes on FacebookDean Karnazes on XBook: Ultramarathon Man: Confessions of an All-Night Runner Hosted on Acast. See acast.com/privacy for more information.

In this episode of HawkeTalk, I sit down with Dean Karnazes—ultramarathoner, bestselling author, and a man who redefined what’s possible when you follow your passion. Before becoming a household name in endurance sports, Dean lived a typical corporate life, complete with a six-figure salary and a marketing job at GlaxoSmithKline. But on his 30th birthday, something shifted. After a night out, he impulsively ran 30 miles—despite not having run in 15 years. That unplanned run reignited his love for movement and sparked a journey that would take him to the world’s toughest races. Hosted on Acast. See acast.com/privacy for more information.

He fainted in a hospital hallway. Quit law school after just two weeks. Got robbed—twice—on his way to high school. And for a while, he sold jewelry just to pay rent. So how did that guy end up helping Apple launch the Macintosh, becoming one of the most influential voices in tech, and helping Canva grow into a global design powerhouse?In this episode, I sit down with Guy Kawasaki, a man whose life defies the clean-cut success stories we often hear. Born and raised in Hawaii in a lower middle-class family, Guy’s journey took off not because of privilege—but because of grit, curiosity, and the occasional wild twist of fate. We dig into the pivotal moments that changed everything: the joyride in a Porsche 911 that sparked his ambition, the winding road through college majors and a short-lived attempt at law school, and the serendipitous friendship that opened the doors to Apple—no résumé polish required.We also talk about his career after Apple: from venture capital to writing bestselling books, and most recently, his work with Canva—a company that reignited his passion for democratizing access to powerful tools.Whether you’re just starting out or feel like you’ve taken a detour, this conversation is a powerful reminder that success isn’t linear—and the messiness might just be the point.In this episode: (00:00) Growth mindset & grit(12:41) Dropping out & MBA journey(15:09) Sales experience & Cutco lessons(20:58) Networking, relationships & “nepotism”(25:04) Working at Apple & Steve Jobs(39:29) Signal platform & secure communicationHawke Mediahttps://www.linkedin.com/company/hawkemedia/https://www.instagram.com/hawkemedia/?hl=en https://hawkemedia.com/https://twitter.com/hawkemediahttps://www.facebook.com/hawkemedia/ About Our Guest Guy Kawasaki is a marketing executive, author, speaker, and entrepreneur best known as Apple’s original Macintosh evangelist and Chief Evangelist at Canva. A psychology major turned tech visionary, Guy helped define how products get adopted and movements are built. He’s written 17 books including The Art of the Start, Enchantment, and Think Remarkable. Today, he hosts the podcast Remarkable People and continues to inspire creatives, marketers, and entrepreneurs around the globe.Guy KawasakiGuy Kawasaki's WebsiteGuy Kawasaki LinkedInGuy Kawasaki YouTubeRemarkable People Podcast Hosted on Acast. See acast.com/privacy for more information.

He fainted in a hospital hallway. Quit law school after just two weeks. Got robbed—twice—on his way to high school. And for a while, he sold jewelry just to pay rent. So how did that guy end up helping Apple launch the Macintosh, becoming one of the most influential voices in tech, and helping Canva grow into a global design powerhouse? Hosted on Acast. See acast.com/privacy for more information.

In this episode, I sit down with Kaisa Levine, founder of NoseFrida and the woman behind one of the most recognizable baby products on the market.We talk about how she went from working on ambulances in New York City to launching a startup out of her garage, without any background in manufacturing, retail, or e-commerce. Kaisa opens up about how discovering NoseFrida on a trip home to Sweden sparked an idea that would lead to an international business, why she was so confident the “snot sucker” would work in the U.S., and how she scrapped her way into doctor’s offices, pharmacies, and eventually major retailers like Target, Amazon, and Whole Foods.We also discuss the emotional decision to bring on a CEO, the challenges of letting go after scaling the business, and how she’s using her time and resources now to support causes close to her heart, like wildlife rescue, foster care, and music education.If you’re building a brand from scratch, trying to solve a real problem, or wondering what it takes to go from idea to acquisition, this episode is packed with insight.In this episode: (00:00:00) Lessons from EMT work(00:05:13) Realizing new paths(00:10:02) Discovering NoseFrida in Sweden(00:16:07) Early sales and market reception(00:17:58) Breakthroughs and media attention(00:19:26) Scaling up and major retail partnerships(00:20:37) Inflection point and product expansion(00:21:19) Stepping back and selling the company(00:22:37) Overcoming business challenges(00:23:59) Current nonprofit and community work(00:27:34) Advice for aspiring entrepreneursHawke Mediahttps://www.linkedin.com/company/hawkemedia/https://www.instagram.com/hawkemedia/?hl=en https://hawkemedia.com/https://twitter.com/hawkemediahttps://www.facebook.com/hawkemedia/ About Our Guest Kaisa Levine is a Swedish-American entrepreneur, former EMT, and the original U.S. importer of the NoseFrida snot sucker—now a must-have baby registry staple. With no formal business training, she grew a scrappy side hustle into a household brand sold in Target, Amazon, Whole Foods, and more. After exiting the company, Kaisa redirected her energy to nonprofit work focused on animal rescue, foster care, and music education. She lives in Miami and continues to be a fierce advocate for causes that uplift families, children, and wildlife.Kaisa LevineFrida Website (formerly NoseFrida)Frida Baby on InstagramBaby on YouTubeFrida Baby on LinkedIn Hosted on Acast. See acast.com/privacy for more information.

In this episode, I sit down with Kaisa Levine, founder of NoseFrida and the woman behind one of the most recognizable baby products on the market.We talk about how she went from working on ambulances in New York City to launching a startup out of her garage, without any background in manufacturing, retail, or e-commerce. Kaisa opens up about how discovering NoseFrida on a trip home to Sweden sparked an idea that would lead to an international business, why she was so confident the “snot sucker” would work in the U.S., and how she scrapped her way into doctor’s offices, pharmacies, and eventually major retailers like Target, Amazon, and Whole Foods. Hosted on Acast. See acast.com/privacy for more information.

Did you know the only veterinarian to ever win a Nobel Prize wasn’t exactly an animal lover? In this episode I sit down with Professor Peter Doherty—a Nobel Prize-winning immunologist and veterinarian.We dive into Peter’s early career, where he aimed to improve animal health and food production—a goal many of us can relate to when thinking about making a real-world impact.Peter then walks us through his groundbreaking discovery of how CD8 T cells identify and destroy virus-infected cells—research that transformed immunology and cancer science. We follow his journey across Australia and the U.S., leading up to his Nobel Prize, awarded over 20 years after his original findings.With COVID-19 still on everyone’s minds, Peter discusses explaining vaccine development, long COVID, and the challenges of breaking down complex science for different audiences. He also shares his thoughts on public health funding and research support—issues that affect us all.Finally, Peter talks about shifting from research to writing and public engagement, including a potential book on the pandemic’s long-term effects. If you’re interested in science or curious about finding your own path, this episode is packed with insight and inspiration. Let’s dive in!In this episode: (0:00) Introduction and early motivation(1:01) Childhood and family background(8:57) Major discovery in immunology(15:07) T cells and vaccine research(18:03) Winning the Nobel Prize(20:52) Aging, retirement, and science communication(28:07) COVID-19 science communication(31:22) Pandemics, blame, and public perception(32:32) COVID-19 policy and vaccine development(43:19) Advice for young people and social media experienceHawke Mediahttps://www.linkedin.com/company/hawkemedia/https://www.instagram.com/hawkemedia/?hl=en https://hawkemedia.com/https://twitter.com/hawkemediahttps://www.facebook.com/hawkemedia/ About Our Guest Professor Peter Doherty is a Nobel Prize–winning immunologist best known for co-discovering how killer T cells recognize virus-infected cells—a breakthrough that laid the foundation for modern immunotherapy. Originally trained as a veterinarian, Peter's career spanned continents, from animal pathology in Australia to influenza research in the U.S. He's authored multiple books, served as a public science communicator during COVID-19, and continues to write on science, climate change, and global health. Now 84, he remains as curious and candid as ever.Professor Peter DohertyNobel Prize Bio: nobelprize.orgBook: The Beginner’s Guide to Winning the Nobel Prize, Pandemics: What Everyone Needs to Know, and moreScience Communication Blog: Setting It Straight Hosted on Acast. See acast.com/privacy for more information.

Did you know the only veterinarian to ever win a Nobel Prize wasn’t exactly an animal lover? In this episode I sit down with Professor Peter Doherty—a Nobel Prize-winning immunologist and veterinarian.We dive into Peter’s early career, where he aimed to improve animal health and food production—a goal many of us can relate to when thinking about making a real-world impact. He shares how a medical researcher cousin influenced his path and how studying veterinary science in Brisbane and Edinburgh shaped his focus on infectious diseases.Peter then walks us through his groundbreaking discovery of how CD8 T cells identify and destroy virus-infected cells—research that transformed immunology and cancer science. We follow his journey across Australia and the U.S., leading up to his Nobel Prize, awarded over 20 years after his original findings.With COVID-19 still on everyone’s minds, Peter discusses explaining vaccine development, long COVID, and the challenges of breaking down complex science for different audiences. He also shares his thoughts on public health funding and research support—issues that affect us all.Finally, Peter talks about shifting from research to writing and public engagement, including a potential book on the pandemic’s long-term effects. If you’re interested in science or curious about finding your own path, this episode is packed with insight and inspiration. Hosted on Acast. See acast.com/privacy for more information.

What happens when a theater-loving kid from suburban Chicago finds his true calling not on stage, but on a treadmill? In this episode, I sat down with Joey Gonzalez, Global CEO of Barry’s and one of the boldest voices in boutique fitness. His journey is wild—in the best way possible. From being the least athletic kid in a super-fit immigrant family to leading a global fitness empire, Joey’s story is all about identity, resilience, and betting on yourself.Growing up in the suburbs of Chicago, Joey was surrounded by sports-obsessed siblings and marathon-running parents. From secretly dreaming of the stage while eating pizza and watching TV to landing a lead role in a Chicago musical at 13, which led to a decade in film and TV. However, burnout prompted him to try Barry's workout on a whim, resulting in a significant transformation. He evolved from a client to a trainer, then General Manager, and eventually, the owner. Despite having no prior experience in operations or fitness leadership, Joey taught himself everything and worked his way into ownership.We talk about everything: stepping into your power, learning to scale a brand from two studios to 90 worldwide, what makes a great leader (hint: it’s not a title), and why he believes the most successful people don’t let fear sit in the driver’s seat. If you’re navigating a pivot, chasing purpose, or just trying to figure out your next big move… this episode is 100% for you.In this episode: (0:00) Replacing fear with focus(1:00) Growing up Latino and artistic in suburban Chicago(3:26) The audition that changed everything(10:30) Burnout, USC, and searching for what’s next(12:37) His first Barry’s class—and how it hooked him(14:01) Becoming a trainer and finding purpose(15:06) The early vision to transform lives(16:19) Climbing from GM to business leader(24:32) Building the Barry’s blueprint in NYC(31:53) Scaling to 90+ locations and counting(34:47) The mindset shift that changed everythingHawke Mediahttps://www.linkedin.com/company/hawkemedia/https://www.instagram.com/hawkemedia/?hl=en https://hawkemedia.com/https://twitter.com/hawkemediahttps://www.facebook.com/hawkemedia/ About Our Guest Joey Gonzalez is the Global CEO of Barry’s, the original high-intensity interval training workout that’s built a worldwide cult following. From sweeping floors to building out franchises and raising private equity, Joey has lived every chapter of Barry's story. A former actor and USC theater grad, he’s blended performance, passion, and persistence to scale one of the most recognized fitness brands in the world. He now lives in New York and leads Barry’s into its next era of growth.Joey GonzalezBarry's-WebsiteJoey Gonzalez-InstagramJoey Gonzalez-LinkedIn Hosted on Acast. See acast.com/privacy for more information.

What happens when a theater-loving kid from suburban Chicago finds his true calling not on stage, but on a treadmill? In this episode, I sat down with Joey Gonzalez, Global CEO of Barry’s and one of the boldest voices in boutique fitness. His journey is wild—in the best way possible. From being the least athletic kid in a super-fit immigrant family to leading a global fitness empire, Joey’s story is all about identity, resilience, and betting on yourself.Growing up in the suburbs of Chicago, Joey was surrounded by sports-obsessed siblings and marathon-running parents. From secretly dreaming of the stage while eating pizza and watching TV to landing a lead role in a Chicago musical at 13, which led to a decade in film and TV. However, burnout prompted him to try Barry's workout on a whim, resulting in a significant transformation. He evolved from a client to a trainer, then General Manager, and eventually, the owner. Despite having no prior experience in operations or fitness leadership, Joey taught himself everything and worked his way into ownership.We talk about everything: stepping into your power, learning to scale a brand from two studios to 90 worldwide, what makes a great leader (hint: it’s not a title), and why he believes the most successful people don’t let fear sit in the driver’s seat. If you’re navigating a pivot, chasing purpose, or just trying to figure out your next big move… this episode is 100% for you. Hosted on Acast. See acast.com/privacy for more information.