THE 505 PODCAST 106. The Magic of 1,000 True Fans: Why They're All You Need
Apr 25, 2024
Discussing the concept of 1,000 true fans, the importance of quality relationships over quantity, navigating algorithms on social media, engaging with fans authentically, and building a loyal fan base through deep connections and valuable content.
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True Fans Trump Follower Counts
- A "true fan" is someone willing to transact beyond likes and comments to support your work.
- Quality of relationships matters more than raw follower counts for sustainable careers.
Own Direct Channels And Diversify
- Build direct relationships via DMs, newsletters, or Discord so you don't rely on algorithms.
- Diversify platforms so a single change (like a banned app) doesn't wipe out your business.
Build A Back Catalog
- Create a back catalog of work so new viewers can become true fans after discovering one piece.
- Produce consistently to give new visitors more chances to engage and convert.