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Second Bite Podcast

The Path Less Traveled to CEO

Feb 9, 2024
34:26

Patrick Briggs is the CEO of Semify, a white-label partner for SEO, PPC, and Facebook Ads. He is also the Principal and Operating Partner at Broadtree Partners, a lower-middle market PE firm that acquired Semify. With expertise in marketing and growth, Patrick has held various leadership positions at companies, including Yumble, Jetty, and Zazzle. 

In this episode…

Is it possible to become a CEO without founding a company? With private equity acquisitions, you can transition into the role of CEO seamlessly.

Patrick Briggs, the CEO of Semify, shares his trajectory to CEO following an acquisition. With host Todd Taskey, Patrick explains how he maximized Semify’s value after the transaction, the qualities of an exceptional CEO, and how he discovered Broadtree Partners.

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