The Decibel

How scammers deepfake businesses

Feb 28, 2025
Alexandra Posadski, a financial and cybersecurity reporter for The Globe, dives into the alarming rise of deepfake scams targeting both individuals and businesses. She discusses how scammers use generative AI to create convincing fake identities, often leading to significant financial losses. The podcast reveals the urgent need for better regulations and offers practical tips, like establishing a family passcode system, to protect against these impersonation scams. Alexandra sheds light on both the dark implications of this technology and emerging solutions to combat these threats.
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