173. 4-Step Formula For Determining “Price” In Your Business + Why Undercharging Is The Silent Killer Of Online Coaches

Pricing is one of the biggest questions we get, both from a strategy standpoint and a mindset and confidence standpoint. We want to help with both issues with this episode by giving a 4 step practical formula to determine your coaching pricing (or any pricing in entrepreneurship) and why higher prices will allow you to serve your clients at the level you know they deserve.

 

Time Stamps:

 

(1:20) Starting with What Works

(2:02) Preframing/Mindset on this Topic

(3:45) Steps to Breaking Your Current Beliefs

(6:54) EDF Team Meetings

(9:08) Enrollment Call Example

(11:36) In-Person vs Online Coaching

(15:40) Resentment

(16:45) 100k Model

(19:14) The DM’s and Jordan’s Favorite Story

(24:45) Deeper Meaning

(28:00) 3-5 Simple (Not Easy) Steps

(31:18) Pricing Impact

(36:31) Big Looming Question

(37:16) Premium Sales Training

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✅ What systems, apps, and processes we use in our own business and in the 700+ IFCA client businesses we’ve helped to structure and streamline.

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✅ How To Craft An Offer That Sells Itself - 5 Keys To an Irresistible “Switch Offer”

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Join Us at the Next Fit Biz Conference to learn from the Top Fitness Entrepreneurs & Coaches How To Start, Grow, and Scale a Wildly Profitable Fitness Coaching Business!

Early-Bird Pricing Now Available!

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