The Pro Church Tools Show with Brady Shearer 181 - The 4 Building Blocks Of A Successful Church Media Ministry with Daniel Irmler
Sep 26, 2017
45:51
http://prochurchtools.com/181 - Handling the digital media and marketing for a church can be stressful . Daniel breaks it down in 4 building blocks to help you stay on track.
What's In This Session?
- Determining if your church’s media & marketing stress you out (12:03)
- Building Block #1: The Strategy (14:01)
- Building Block #2: The Budget (17:21)
- Building Block #3: The Time (18:53)
- Building Block #4: The Expertise (26:43)
- The ideal marketing budget for a church of any size (27:05)
- Identifying the right ROI for your church’s communications efforts (29:00)
- Finding a way to get a budget for church media when your senior leadership is unwilling (38:37)
Show Notes & Resources Mentioned
3 Instant Takeaways
- You need a media & marketing strategy. A strategy is a plan of action to achieve a desired goal. Don't copy the outcome of other church's strategies, instead figure out what your goal is and decide what elements will best help you accomplish this goal.
- Define a budget for your project Take time to really consider what your project is going to need. Invest time into creating a realistic budget for your lead pastor or leadership.
- Strategize your time. Most major projects - like Easter - are recurring. Use each year as an opportunity to tighten up your projected timeline and improve on creating an accurate time estimate. Don't start from scratch every single time.
Find the full transcript for this session of the Pro Church Podcast at https://prochurchtools.com/pcp181/.