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StreamTime Sports
Disney+ massive streaming play, NBA's looming deal, and the power of Caitlin Clark
Apr 24, 2024
Carlo de Marchis joins the host to discuss NAB highlights and the impact of individual creators on sports investments. Topics include Disney's sports strategy, Caitlin Clark's influence, and the value of content creators like Dude Perfect.
54:20
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Quick takeaways
- The split of WNBA rights from the NBA could lead to focused growth, enhancing revenue and exposure for the league.
- Disney's acquisition of sports rights shows strategic entry into live sports, leveraging platforms for new business opportunities.
Deep dives
The Impact of Splitting WNBA Rights from the NBA
Splitting the WNBA rights from the NBA could result in a laser-focused approach to growing the value of the WNBA rights, potentially enhancing revenue and exposure for the league. The unintended consequences of this split may lead to increased investment in the WNBA as a distinct property, benefiting from targeted efforts and promotion.
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Discover
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