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Creator Debates
Solving Arvid Kahl's Sponsorship Dilemma
Feb 5, 2024
Entrepreneur and creator Arvid Kahl discusses his sponsorship dilemma, weighing the decision to raise rates while avoiding damage to existing relationships. They delve into relationship evaluation, personalization, mental hurdles, and limiting beliefs about earning potential.
44:51
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Quick takeaways
- Waiting for brands to approach you is not effective in the crowded market, creators need to develop a sustainable pitching habit through the seven-day pitch challenge.
- Effective negotiation and open communication with sponsors are crucial in determining fair rates and maintaining long-term relationships.
Deep dives
Identifying the pitching problem
The speaker emphasizes that the lack of sponsorships is not a sponsorship problem but a pitching problem. Waiting for brands to approach you is not effective in the crowded market. To overcome this, the speaker introduces a seven-day pitch challenge to create a sustainable pitching habit.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode