36 - How Balance app is reshaping women’s hormonal health

In this conversation, Dr Louise Newson sits down with Matt Jones, Managing Director of Balance app, for an honest look at how a simple idea grew into a global tool supporting over a million women. They talk about the real stories behind the app, the messages from women who feel unheard, the gaps in medical care regarding hormones and why accessible, trustworthy information can make such a difference to women.

Matt shares what drew him to the project, what he’s discovered and why the scale of unmet need has surprised him. Together they explore the future of Balance app expanding beyond menopause to hormonal health across a woman’s whole life, harnessing technology without losing the human touch and keeping the app free so knowledge remains within reach for every woman who needs it.

It’s a thoughtful discussion about purpose, equity, and how digital tools can help women advocate for themselves with clarity and confidence.

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