My First Million #151 - How To Go Viral, Grow Your Following & Tons of Ideas with Lambda School's Trevor McKendrick
Feb 5, 2021
Trevor McKendrick, Chief of Staff at Lambda School, shares his innovative insights on viral growth and social media strategies. He discusses the potential of creating a headshot editing app, how shadowing successful people can provide invaluable lessons, and methods to revolutionize meetings. Trevor and Shaan delve into the art of storytelling for persuasion and explore exciting ideas like personalized newsletters for family connections. They also touch on the importance of consistency in growing your online presence, making their conversation both engaging and thought-provoking.
AI Snips
Chapters
Transcript
Episode notes
Idea Generation
- Spitball ideas rapidly, even if they seem dumb initially.
- Focus on generating a large quantity of ideas to increase the chances of finding a good one.
Headshot Investment
- Shaan Puri invested in a headshot and believes in their value.
- Trevor McKendrick's wife, a wedding photographer, took his headshot.
Target Grandparents via Direct Mail
- Explore non-tech distribution channels like direct mail, especially for older demographics.
- Consider handwritten letters for a personal touch, even at scale using services like Addressable.