Unsolicited Feedback Andrew Chen (a16z) Unveils Lessons from Gaming: The Power of Community, Creativity, and Storytelling
13 snips
Jan 3, 2024 
Andrew Chen, General Partner at Andreessen Horowitz, discusses lessons from gaming and the power of community, creativity, and storytelling. Topics include emerging growth channels, the significance of organic traffic and brand affinity, and the revitalization of the gaming industry. The podcast also explores trends in marketing channels, the impact of spam and SMS, and the importance of storytelling and company culture in B2B software.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 2min
Trends in Marketing Channels and the Law of Shitty Click-throughs
02:03 • 4min
The Evolution of Click-through Rates and the Impact of Spam and SMS
05:51 • 2min
The Importance of Organic Traffic and Brand Affinity
07:51 • 10min
Focusing on Non-scalable Channels and the Revitalization of Gaming
17:33 • 27min
The Power of Storytelling and Company Culture in B2B Software
44:27 • 2min